It's All in a Name was an oral history project led by the Diversity Arts Incubation Programme in Luton. A collaboration between the local community, Luton Irish Forum and local schools and museums, the project aimed to discover the historical associations, shared customs and heritage between African Caribbean and Irish communities in Luton, using surnames as a starting point (popular surnames shared by both communities include Murray, Nugent or Patrick). The project developed an oral history archive, and culminated in a series of seminars and a community event.